EZ Texting vs SimpleTexting: Which Wins on Features?

With near-instant delivery and high open rates, SMS marketing is one of the fastest ways to connect with your customers. But finding a platform that keeps up with your business needs can be challenging.

Many businesses compare EZ Texting vs SimpleTexting. Both platforms offer bulk campaigns, keyword opt-ins, and shared inboxes, which make them useful for start-ups.

As your messaging needs grow, you may notice limits like restricted workflows or extra costs for certain features.

In this article, we’ll walk you through how EZ Texting and SimpleTexting compare so you can decide which fits your needs.

We’ll also introduce a better alternative designed with advanced automation, flexible integrations, and dedicated support to help you build stronger customer connections.

What Is EZ Texting?

EZ Texting is a cloud-based SMS marketing platform for sending bulk text messages and engaging in two-way texting. It offers features to simplify how you communicate, including mass SMS and MMS messaging, contact management tools, and automated texting workflows.

Image Source: eztexting.com

It also provides list-building tools like SMS keywords, embeddable web sign-up forms, and QR codes to help grow subscriber lists. The platform supports 10DLC long codes, toll-free numbers, and short codes to text-enable your existing landline numbers.

What Is SimpleTexting?

SimpleTexting is an SMS marketing service and business texting platform that focuses on providing a full-featured messaging experience. It supports essential features like mass texting, two-way conversations, and MMS messaging.

Image Source: simpletexting.com

It also includes automation features where you can set up auto-replies, drip campaigns, and scheduled texts to engage subscribers. 

The built-in autoresponders can send instant welcome messages or out-of-office replies, and a drip campaign tool allows timed sequences of texts to nurture leads.

What Is Textellent?

Textellent is a comprehensive business texting solution that stands out as a next-generation platform for SMS marketing and customer engagement.

The platform allows you to text-enable your existing landline or VoIP business numbers, so you can send and receive texts on your main business line without disrupting voice service.

This helps preserve your brand identity and makes it easy for customers to recognize who a text is from.

Beyond these basics, Textellent differentiates itself with enterprise texting solutions and integration features. Its campaign engine can trigger messages based on various events or customer behaviors, scaling to meet the needs of franchises and large enterprises.

With its dedicated support team, built-in security, and commitment to exceptional support, Textellent helps boost your communication strategies. 

Sign up for a free trial or request a demo consultation today!

SimpleTexting vs EZ Texting vs Textellent: Feature Comparison

We’ve covered the basics of each platform. Now we’ll compare them side-by-side across features, pricing, and usability.

Automation and Campaign Management

EZ Texting recently introduced its SMS Workflows feature, which lets you build triggered message sequences using a drag-and-drop editor. These workflows can cover auto-responses to inbound texts, drip campaigns, and more advanced branching logic.

SimpleTexting has long supported automated text campaigns in the form of autoresponders and drip messages. Autoresponders allow for immediate replies to keywords or incoming texts, while drip campaigns let you schedule a sequence of messages to go out at set intervals.

Textellent Makes Automation Smarter

Textellent offers stronger automation than just basic auto-replies or drips. It supports instant replies, timed sequences, and scheduled blasts, but also lets SMS campaigns trigger based on user behavior or events from other systems.

This mobile marketing solution connects with customer relationship management (CRM) systems, so a text can go out automatically when an appointment is booked or a customer’s status changes. 

It also covers lifecycle texts like order confirmations, shipping updates, and review requests, which makes it useful for ongoing customer engagement.

Advanced Text Marketing Features

EZ Texting includes a template library and an AI Compose tool for auto-generating text content with options like tone, keywords, emojis, and language. Messages can be personalized, and their team features include shared inboxes and permission control.

SimpleTexting offers saved replies and reusable templates, supports emojis and Unicode characters, and allows teams to assign conversations and add internal notes to messages. Its core features are designed to help teams stay aligned while saving time on repetitive replies.

Textellent Delivers Consistency Across Teams

Textellent expands on these capabilities with a comprehensive template and media library that can be shared across departments or locations. This feature is valuable when texting for franchises or when you need consistent messaging across multi-location organizations.

It also includes a wider range of tools like mark as unread and internal status tagging, which let teams assign conversations or flag them for follow-up. This email-style message management reduces the risk of missed interactions and keeps teams organized.

Textellent also now includes its AI Rewrite & Translate feature. Teams can polish grammar, adjust tone, shorten texts to fit character limits, or translate messages while preserving variables.

Campaign Scheduling and Management

EZ Texting makes it easy to schedule messages for future delivery, with its Campaign Calendar providing a visual grid to see upcoming sends at a glance. It also supports inserting custom fields into messages and offers segmentation through contact filters and groups.

SimpleTexting also offers SMS scheduling, displaying upcoming campaigns in a queue-style interface. It allows personalization with custom fields and segmentation through advanced segments and multiple contact lists.

Textellent Makes Scheduling Effortless

Textellent supports recurring text blasts and allows scheduling messages ahead of time, including repeat alerts or reminders. It also includes an appointment scheduling module for reminders and confirmations, saving teams time while improving functionality.

There’s an appointment scheduling module that lets you send confirmations, automated text reminders, and follow-ups, either using Textellent’s scheduler or via integrations. These features make it a good choice for appointment-based businesses that want more than just static blasts.

Integrations and API

EZ Texting has a full SMS API, plus support for webhooks that let developers extend workflows. These integration options make it attractive for medium-sized businesses that want to connect texting with other systems.

SimpleTexting also provides an API with endpoints for sending SMS, managing keywords, and tracking account usage. It also connects natively with popular marketing apps like Mailchimp, and through Zapier, it can integrate with over 1,000 tools.

Textellent Expands Integration Options

Textellent promotes one of the richest texting API integrations in the industry. 

Its API goes beyond basic SMS sending and receiving, covering scheduling, contact management, templates, tagging, and more. This makes it one of the more advanced platforms for business texting.

It also supports event-driven integration through APIs, webhooks, and Zapier triggers, allowing you to respond quickly to customer actions. Textellent’s Messenger Chrome Extension lets you send texts from any web-based app and provides ongoing two-way syncing of contacts.

Ease of Use and Support

EZ Texting has a guided onboarding and an intuitive dashboard. Higher-tier plans come with one-on-one onboarding support. Customer support is available via phone and email during business hours, and higher-level customers get onboarding specialists or account managers.

SimpleTexting lets you launch your first campaign within minutes of signing up. Menus are logically structured, and tooltips guide you throughout the platform. Their live assistance is available seven days a week via email and chat, with phone support for sales or urgent issues.

Textellent Delivers Hands-On Support

Textellent offers a strong feature set and tries to make adoption smoother with its onboarding. All paid plans include live onboarding, helping you create workflows that connect with customers effectively.

The user interface supports advanced features like inbox filters and message tagging. It also includes familiar chat-style conversation views for everyday messaging.

Support is where Textellent sets itself apart. Customers can reach the company via phone or text, and the plan offerings explicitly include 10DLC registration assistance to help with SMS compliance.

Pricing Plans

The key differences between tiers usually involve access to additional features.

EZ Texting’s pricing structure uses a tiered, credit-based pricing model. The Launch plan is about $25/month for 500 credits when billed monthly. Higher tiers offer more credits and lower per-message costs.

SimpleTexting also charges by message volume, starting around $39/month for 500 texts. All plans include unlimited contacts, keywords, and free incoming messages. There is a one-time $4 carrier or number registration fee.

Textellent Keeps Costs Predictable

Textellent is a premium solution but provides strong value through bundled features.

The Essentials plan is $59/month for 750 credits, and the Standard plan is $119/month for 2,000 credits. Higher-volume Premium plans are available by custom quote.

Unlike some competitors, Textellent doesn’t tack on extra charges for advanced features; API access, text-enabled numbers, and 10DLC registration assistance are included in every plan.

Incoming SMS is free, and Textellent currently absorbs standard carrier registration fees rather than passing them through as separate monthly surcharges.

The free trial includes 25 SMS credits to help you get started. While its entry price is higher than SimpleTexting, the larger credit bundles and lack of add-on costs often make Textellent more cost-effective at equivalent usage levels.

You can save 15% if you opt for annual billing. Sign up for free now!

The Better Alternative to EZ Texting and SimpleTexting—Choose Textellent!

As you compare both EZ Texting and SimpleTexting, you’ll feel like choosing between two similar tools. Both platforms cover the essentials, but sometimes these platforms aren’t enough to keep up with modern SMS marketing efforts and growing customer expectations.

Textellent delivers everything those two platforms offer, and layers on the advanced automation, CRM tools, and enterprise support that help your business grow.

With Textellent, you’re not limited to simple campaigns or surface-level engagement. You can send automated messages, run intelligent drip sequences, and manage scheduling within the same platform.

If you’re stuck deciding between EZ Texting and SimpleTexting, choose the platform that’s built to scale with your business. Textellent offers richer features, more value, and the dedicated support you need to succeed.

Sign up for a free trial or request a demo consultation today!

FAQs About EZ Texting vs SimpleTexting

What is EZ Texting used for?

EZ Texting is a business texting platform designed for bulk SMS marketing, reminders, and two-way messaging with the target audience.

You can use it to send promotional messages, appointment reminders, alerts, and other texts to mobile phones, while also managing responses in a shared team inbox. These marketing tools give teams a comprehensive understanding of how to manage campaigns at scale.

What is the difference between Textedly and SimpleTexting?

Textedly focuses more on volume-based SMS blasts and has fewer advanced platform features compared to SimpleTexting.

Both offer unlimited keywords, contact management, and campaign scheduling, but SimpleTexting generally appeals to small businesses looking for essential features and simplicity. 

The availability of SimpleTexting free trials also makes it easier for clients to test the service before committing.

How much does EZ Texting cost?

EZ Texting pricing starts around $25/month for its Launch plan, which includes about 500 message credits. Plans scale up by volume, with mid-tier and higher-tier plans offering better per-message rates and access to powerful features like workflows and automations.

Some unused credits may also roll over, which can help you maximize your money while still aligning with long-term business goals.

Is SimpleTexting legal?

Yes, SimpleTexting is legal to use as long as you follow texting compliance laws. The platform is built around regulations such as the Telephone Consumer Protection Act (TCPA), which requires businesses to get customer consent before sending marketing texts.