5 Mobile Marketing Solutions to Expand Your Mobile Reach
With email inboxes overflowing, ads getting ignored, and push notifications often silenced, it’s harder to reach your customers on their mobile devices.
That’s why it’s time to rethink your mobile text message marketing strategy. You need direct solutions, and SMS marketing offers unmatched open rates, without the distractions that come with other channels.
A mobile marketing platform helps you connect with customers on their mobile devices through channels like SMS messages, push notifications, in-app messaging, and ads.
In this article, we will walk you through the best mobile marketing solutions that can help you engage your audience in different ways. We will also explore why SMS business solutions stand out as a powerful advantage.
1. Textellent – Text Message Marketing
Textellent is a specialized business texting solution and the best choice for SMS-centric mobile marketing. It allows you to text-enable your existing mobile phone numbers for professional two-way messaging and outreach.
You can send personalized messages one-to-one or blast out mass texts to thousands of contacts at once. Textellent stands out for its rich SMS features, where you can schedule automated campaigns and manage the entire appointment lifecycle via text.
The service supports Multimedia Messaging Service (MMS) messaging with an integrated media library of templates, images, and GIFs to make texts more engaging.
It also offers advanced capabilities like keyword-based opt-in, CRM integrations, AI rewriter, and powerful segmentation tools to target customers with personalized messages.
Textellent is designed to go beyond basic texting, providing “out-of-the-box” SMS and MMS marketing capabilities for businesses of all sizes.
Sign up for a free trial now or request a demo consultation today!
2. Braze – In-App Messaging Solutions
Braze is a mobile marketing platform that helps you send personalized push notifications in real time. It uses customer data to build detailed profiles. The platform supports in-app messages, content cards, banners, and advanced push features like iOS Live Activities.
Image Source: braze.com
It also offers tools for building and testing campaigns. You can use drag-and-drop editors, ready templates, or AI-generated suggestions to create messages.
Some users say Braze has a learning curve for advanced segmentation and integrations. Other users mention the lack of small conveniences, like easier test contact setups or auto-save features.
3. Airship – Push Notification Marketing
Airship is a mobile push engagement platform known for its push notification system. It supports multiple channels, including app push, in-app messages, SMS, email, web push, and mobile wallet passes.
Image Source: airship.com
Inside apps, Airship offers features like in-app surveys, content feeds, and tutorials to boost app engagement. If you’re looking to engage customers during onboarding, Airship’s Scenes feature lets you publish flows without new releases.
Some users say Airship has gaps in reporting and analytics, with feedback that the interface can be complex. Some also mention that tasks like advanced customization or managing configurations between environments are not straightforward.
4. MoEngage – Cross-Channel Marketing
MoEngage is a customer engagement platform that helps optimize marketing campaigns with AI. It combines analytics with a campaign manager that supports WhatsApp, email, push, SMS, and web notifications.
Image Source: moengage.com
Its drag-and-drop builder allows you to create journeys triggered by user behavior, like cart abandonment or specific in-app actions. It also has a Push Amplification tool to improve notification delivery and supports real-time transactional messaging through MoEngage Inform.
Some users report that MoEngage’s reporting tools are not as detailed or accurate as they need. Others note that pricing can feel high for smaller businesses and experience slower responses to technical issues.
5. Leanplum – Analytics & Optimization
Leanplum is a mobile marketing platform that helps you engage app users through multiple channels. It supports persistent messages, push, and in-app communication across various platforms.
Image Source: leanplum.com
The platform places a strong focus on testing and personalization. It offers real-time analytics, cohort tracking, and dynamic templates to tailor experiences.
Some users mention the need for custom engineering work, higher costs compared to alternatives, and occasional technical issues, though customer support is often highlighted for responsiveness.
Win Customers’ Attention on Their Mobile Devices—Start Texting With Textellent!
Staying connected with customers on their mobile phones matters, and SMS proves to be one of the most effective ways.
While many platforms focus on push notifications or in-app messaging, text messages have unmatched open rates and a directness that other mobile tools can’t match.
If your business needs a proven way to communicate quickly, SMS should be at the center of your mobile marketing strategy.
As a dedicated SMS business solution, Textellent gives you everything you need to send appointment reminders, run promotions, follow up with leads, or manage customer communications. It helps you build stronger customer relationships and long-term brand loyalty.
With built-in automation, compliance features, AI rewriter and translator, and integrations with popular CRMs, Textellent helps you turn simple text messages into measurable benefits for your business.
Sign up for a free trial now or request a demo consultation and see how text messaging can transform the way you reach customers!
FAQs About Mobile Marketing Solutions
What’s the best mobile marketing platform?
Textellent is the best choice if you’re focused on SMS marketing, while tools like Braze, Airship, MoEngage, and Leanplum are better suited for broader multi-channel engagement.
It’s best to evaluate based on budget, campaign goals, and how they align with long-term customer retention.
Factors like compatibility with Android devices, push options, and whether your strategy focuses on building customer loyalty for a global audience will influence your decision. A strong solution will also boost the overall customer journey.
What is an example of mobile marketing?
An example of mobile marketing is sending automatic text reminders or promotional messages through SMS. Another example is a retail app sending push notifications for flash sales, or a restaurant using location-based offers when a customer is nearby.
All of these approaches use time optimization strategies to deliver value and attract more subscribers. These tactics are designed to increase engagement across smartphones, which allows a company to connect with consumers in real time and access better insights.
What are the top 7 types of digital marketing?
The seven main types are:
- Search engine optimization (SEO)
- Pay-per-click advertising (PPC)
- Social media marketing
- Content marketing
- Email marketing
- Mobile marketing
- Affiliate marketing
Each serves a different purpose, but most businesses use a mix of these channels for growth. Ultimately, the key is finding balance and building loyalty over time.
