Best SMS Survey Software to Collect Feedback Effortlessly 

Every business knows the importance of gathering customer feedback. It’s essential not only for evaluating satisfaction but also for identifying actionable insights that can drive improvements. In this context, SMS surveys are especially valuable.

Automating feedback collection with SMS survey software helps simplify your daily operations. It allows you to send out text message surveys automatically right after a customer buys something or uses a service.

In this blog post, we will explore how you can maximize the effectiveness of your SMS surveys using the right software. Choosing the best tool can help you gain clearer insights and confidently drive your business forward.

Importance and Benefits of Using SMS Survey Software

SMS survey software allows businesses to send surveys to customers through text messages. These surveys are delivered directly to users’ mobile phones, which makes it easy for them to respond. Here’s how it works:

1. Design survey questions and customize templates
2. Dispatch surveys to customers’ mobile devices via SMS
3. Customers respond via SMS
4. Gather and analyze responses in real-time

Most people read their text messages within minutes of receiving them. This means your survey is more likely to be seen and completed compared to emails or other survey methods. 

SMS survey software also offers numerous advantages that make it an effective tool for businesses seeking to gather customer feedback:

• Easy for respondents to complete surveys on mobile phones
• Lower costs compared to traditional survey methods
• Access a broad audience with universal mobile phone ownership
• Increased likelihood of message engagement and response
• Customize surveys with recipients’ names and tailored questions
• Schedule SMS surveys, automate follow-ups, and analyze data in real-time

Who Can Benefit from SMS Survey Software?

SMS survey software is beneficial for a wide range of industries and sectors. Here are some examples of who can make the most out of this technology:

Retail Businesses

Retail businesses can use SMS surveys to gather feedback on customer satisfaction, product preferences, and shopping experiences. This feedback can help them improve their offerings, customer service, and marketing strategies.

E-commerce Businesses

Online retailers can use SMS surveys to get customer feedback on their shopping experience, product satisfaction, and delivery service. This helps improve the overall customer experience and boost retention rates.

Educational Institutions

Educational institutions can use text surveys to obtain student feedback on courses, teaching methods, and campus facilities. It helps make necessary improvements and ensures a better educational environment.

Event Planners

Event planners can use SMS surveys to get feedback from attendees on their experiences, preferences, and suggestions for future events. This feedback is crucial for improving event planning and execution.

Restaurants and Food Services

Restaurants and food service businesses can use text surveys to gather feedback on menu items, dining experiences, and service quality. This helps them adjust to customer preferences and improve the overall dining experience.

Financial Services

Banks, credit unions, and other financial institutions can use SMS surveys to measure customer satisfaction, understand client needs, and improve their services. This helps in building stronger customer relationships and trust.

Home Services

Home service providers, such as plumbers, electricians, and cleaning services, can use SMS surveys to get feedback on service quality, punctuality, and overall customer satisfaction. 

Fitness Centers and Salons

Fitness centers and salons can benefit from SMS surveys by collecting member feedback on facilities, staff, level of service, and overall satisfaction. This feedback is essential for improving services, retaining members, and attracting new clients.

Key Features of SMS Survey Software

You might be considering trying SMS survey software for your business, but you’re unsure which features are essential. Choosing software that includes all the features and functionalities you need is important so you don’t have to constantly switch between different platforms.

Here are the essential features you should look for in an SMS survey software:

Automated Survey Sending

Automation also helps maintain consistency, reduces manual workload, and increases the likelihood of obtaining timely responses. It allows businesses to schedule surveys in advance or automatically trigger a message based on the delivery of a product or the completion of a given service. 

This ensures they are sent at times when recipients are most likely to engage.

Integration with Other Tools

SMS survey software should integrate seamlessly with your other business tools and systems, including Customer Relationship Management (CRM) systems, appointment scheduling software, and other marketing tools.

Scheduling and Reminders

Effective SMS survey software should have features for scheduling and sending reminders. You can set specific dates and times for surveys to be sent, and automated reminders can be dispatched to those who have not yet responded. These features help maximize response rates and ensure that feedback is collected promptly.

Data Security and Compliance

SMS survey software must have encryption to protect data during transmission and storage. It must also comply with data protection regulations, such as the TCPA, to ensure your business handles customer data responsibly and legally.

Why Textellent Is Your Ultimate Solution for SMS Survey Needs

Textellent stands out as the best SMS survey software for businesses looking to gather valuable customer feedback.

The SMS survey tool uses your existing business phone numbers, so when you send SMS surveys, your customers will see a familiar number and feel more comfortable responding.

This business texting solution does more than just send text messages; it can also manage marketing campaigns, appointments and customer follow-ups. 

Within the same platform, you can automate appointment reminders, solicit feedback post-visit, and encourage customers to schedule their next appointment and even promote new products and services.

You also don’t need any technical skills to get started with Textellent, as it integrates effortlessly with the systems you already have in place. Yet, it’s also flexible enough to stand alone, offering powerful features without complex setups.

Simplify Your Feedback Process with Textellent

Boost every step of the customer journey, from initial contact to post-service follow-ups. Textellent’s text messaging service turns every survey into an opportunity to connect more deeply, understand your customers better, and drive your business forward.

Don’t miss out on the chance to improve your customer engagement strategies. Sign up for a free trial or request a demo consultation with Textellent today!

FAQs About SMS Survey Software

How do I ensure high response rates for my SMS surveys?

You can send text surveys at optimal times when customers are likely to be available, such as mid-morning or early evening. Keep surveys short and to the point, and consider incentivizing survey responses with discounts or special offers. Personalizing messages can also increase engagement.

How can I analyze the data collected from SMS surveys?

Most survey software includes built-in advanced reporting tools that allow you to visualize data through charts and graphs, segment responses, and track trends over time. These tools can help you make sense of the survey results and apply them effectively to your business strategies.

What should I consider when writing questions for SMS surveys?

When crafting questions for SMS surveys, it’s important to keep them concise. Focus on closed-ended questions that are easy to answer with a single word or a rating scale, and avoid open-ended questions that require lengthy responses.