Skip to main content

SMS Marketing for Real Estate Agents

Use two-way SMS to capture leads, book showings, confirm appointments, and nurture buyers and sellers with reminders, updates, and targeted follow-ups.

Built for Real Estate Agents

  • Text from your main office line and route messages to the right agent, team, or broker desk in a shared inbox
  • Automate showing confirmations, appointment reminders, open house follow-ups, and new listing alerts
  • Segment by buyer or seller stage, neighborhood, budget, property type, and lead source to personalize outreach
  • Connect website forms, portals, and your CRM so contacts, conversations, and activity history stay in sync

Launch SMS That Customers Actually Read

Home shoppers and sellers respond quickly to timely texts. Use instant acknowledgments and smart reminders to cut no-shows, keep showings on track, and move more clients from first inquiry to signed agreement.

95%

of texts are read within 3 minutes

68%

of consumers are more likely to join a marketing list when offered an instant coupon

78%

are likely to redeem coupons requested from an ad

From our Blog

Latest Insights

Platform Capabilities

Everything You Need to Text at Scale

A complete business texting platform — not just another messaging app.

Textellent Messenger

The Textellent Messenger is a Chrome extension that lets your team text inside the apps you already use—no code, no tab-switching. View full conversation history, reuse approved templates and media, and keep replies organized in a shared inbox.

Learn more

Integrate SMS

Textellent integrates with 800+ apps—CRMs, schedulers, forms, and payment platforms—so data flows in and texts go out at the perfect moment. Map fields once, tag contacts consistently, and keep systems in sync.

Learn more

Automations

Turn common events into automatic SMS touchpoints: new leads, appointments, payments, status changes, and more. Build simple, rules-based flows that send the right text and follow-ups without manual work.

Learn more

Franchisor Module

The Franchisor Module gives franchisors clear visibility across locations while empowering franchisees to execute consistent, on-brand texting that drives growth. Scale what works and spot where support is needed—fast.

Learn more

AI Rewriter & Translate

Instantly polish your texts and translate them into different languages, making communication faster and more accessible.

Learn more

Mobile App

Keep conversations moving on the go. The Textellent Mobile app brings your shared inbox to iOS & Android with real-time push notifications, quick-reply templates and media, conversation assignment, and full sync to your CRM—so nothing slips through when you're away from your desk.

Learn more

Turn Texts Into Booked Showings and Signed Agreements

FAQs About SMS Marketing for Real Estate Agents

What can we do with SMS in real estate?
Capture new leads from forms and QR codes, confirm and reschedule showings, send open house reminders, share new listings or price changes, request reviews, and manage quick questions about availability, features, and disclosures without phone tag.
How quickly do clients see and respond to texts? +
Most texts are seen within minutes, which keeps showings on schedule and reduces lead drop-off. Automated acknowledgments and reminders maintain momentum from first inquiry through offer and closing.
Can we use our existing office number? +
Yes. You can text-enable your main line so clients call or text the same number. Routing rules direct messages to the correct agent, team, or duty desk without exposing personal numbers.
How do after-hours auto-replies work? +
Set a schedule so that when the office is closed, an auto-reply confirms receipt, collects details like property interest, budget, and preferred times, and tells the client when to expect a response.
Can we segment messages and track results? +
Yes. Create segments by stage, location, price range, property type, or source. Use unique codes and tracked links to measure replies, booked showings, form completions, and closed-deal influence.
Does this integrate with our CRM and website? +
Integrations and API sync contacts and conversation history with your CRM, and connect website and portal forms so new leads receive immediate texts and appear in one system of record.
What about compliance and opt-in or opt-out? +
Collect consent via keywords, web forms, and QR codes, include opt-out language in messages, and rely on built-in handling of STOP and HELP to maintain opt-in compliance best practices.
Can we try Textellent for free? +
Yes. Start with a 14-day trial to test campaigns, reminders, and inbox workflows with your team before upgrading.