As technology keeps advancing, healthcare is keeping up, using new tools such as cloud computing and machine learning to provide optimal care for patients. 

But even with these advancements, there’s still a basic need for good communication between healthcare providers and patients.

While many clinics and hospitals use online patient portals and mobile apps, not everyone finds these easy to use. Some patients struggle with signing up or finding their way around these platforms, which may lead them to give up on using these tools.

That’s why many healthcare organizations are also adding simpler and more direct ways of communication, such as text messaging. Text messages are almost always read within a few minutes, which makes them a reliable way to get important information to patients. 

Timely reminders or health updates can help reduce missed appointments and keep patients on track with their health plans.

With the help of the best patient text messaging service, sending these texts has become even easier for healthcare providers. Whether you are a physician, an optometrist, a chiropractor, a physical therapist, or other type of healthcare provider, you can use text messaging to streamline your practice and provide better service to your patients.

In this article, we’ll explore what a patient text messaging service is, how it works, and why it’s a valuable tool in keeping patients informed and engaged.

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What is a Patient Text Messaging Service?

A patient text messaging service is a digital communication tool that allows healthcare providers to send text messages directly to patients’ mobile devices. 

This service enhances communication between medical staff and patients, improving various aspects such as appointment scheduling, medication adherence, and patient engagement.

A patient text messaging service offers several automated features, such as:

  • Appointment reminders: Sends texts about upcoming medical appointments
  • Intake forms: Remind patients to complete these as appointment prep
  • Health alerts: Notifies patients about vaccinations and routine check-ups
  • Test results: Informs patients when test results are available
  • Care instructions: Provides follow-up care details after visits
  • Medication reminders: Sends reminders to refill prescriptions
  • Feedback surveys: Collects patient feedback via text after visits
  • Review: Send a review link to patients to improve SEO rankings
  • Billing reminders: Alerts patients about due payments

Patient text messaging services work by using software that is integrated with a healthcare provider’s existing systems. When an appointment is scheduled, a test result is ready, or a follow-up is needed, the software automatically sends a personalized text message to the patient.

Benefits of Using Patient Text Messaging Services

Patient text messaging services offer a range of advantages for both healthcare providers and patients. These benefits go beyond just convenience; they contribute to better healthcare outcomes and more efficient operations.

Improved Patient Engagement

Patient text messaging services improve how involved patients feel in their own healthcare, which is important for good health outcomes. These services allow doctors and healthcare providers to send scheduled messages automatically to patients’ phones.

For example, they can send text reminders about when an appointment is due, which helps patients not to forget important health tasks.

These reminders make it easier for patients to keep track of what they need to do for their health without having to make phone calls or wait for letters in the mail.

For people with ongoing health issues like diabetes, getting regular text messages can remind them when to do important health checks and send links to sites with helpful tips.

Efficiency for Healthcare Providers

Text reminders ensure that patients remember their appointments and reduce the frequency of no-shows by up to 60%. Healthcare facilities can maintain a more reliable schedule and maximize the use of valuable appointment slots.

Secure text messaging also automates the process of sending out reminders, follow-ups, and health alerts, which traditionally required manual input from staff.

Information such as changes in scheduling, new service announcements, or important health advisories can be communicated through text. Immediate dissemination of information is much faster than other communication methods like mail or phone calls.

Better Patient Satisfaction

Patients appreciate being able to receive timely information, whether it’s appointment reminders, health tips, or notifications about test results. Secure messaging platforms fit into most people’s daily routines, as checking texts is often quicker and easier than answering phone calls or emails.

Many text messaging services allow messages to be personalized based on the patient’s health history or upcoming needs. A personal touch can have a huge impact on how patients perceive the care they are receiving, often seen as more thoughtful and attentive.

For many patients, managing health appointments and treatments can be stressful, especially when it involves dealing with chronic conditions or multiple medications. HIPAA-compliant text messaging can reduce this stress by providing clear, simple instructions and reminders.

Use Cases of Patient Text Messaging Services

Secure messaging services are tools that can be applied in various healthcare scenarios. These use cases highlight how text messaging can enhance communication and streamline processes in a medical setting.

Appointment Reminders

Patient text messaging services help reduce no-show rates by ensuring patients remember their appointment times and dates. These messages are typically sent a few days in advance, with a follow-up reminder closer to the appointment date.

Healthcare providers can customize the timing of these reminders based on the type of appointment or patient preferences. Reminders for a routine check-up might be sent one day before, whereas more critical appointments might warrant an additional reminder a week in advance.

The content of the reminder can be personalized to include the patient’s name, the date and time of the appointment, the doctor’s name, and any specific instructions for the appointment (e.g., fasting required, bringing certain documents or medical records).

Preparation for Appointments

Sending patients a reminder or a link to the clinic’s in-take forms ensures that the staff knows the latest information impacting the patient so that appointments go more smoothly and are more efficient. 

These in-take forms often include reminders to update insurance information or medication lists, making the check-in process faster and preventing staff from having to spend time on tedious tasks. 

Test Results Notifications

Instead of having patients call in or visit in person to receive test results, healthcare providers can send notifications via text when results are ready.

To protect patient privacy, text messages typically include a secure link. Patients can click on this link to log into a protected patient portal where they can view their detailed test results.

Text messages may also include instructions for any necessary follow-up actions. For example, if a test result requires follow-up appointments, the message might prompt the patient to book a follow-up appointment with a link or contact their doctor’s office to schedule.

Follow-Up Care Instructions

After a patient’s appointment or procedure, healthcare providers can set up automated text messages to be sent with links to their follow-up care instructions.

Health Tips and Education

Text messages can serve as an effective platform for sending educational material and health advice to patients, such as tips on maintaining a healthy lifestyle or managing chronic conditions. These updates are scheduled at regular intervals or triggered by specific health events.

Text messaging services include interactive features such as quizzes or links to more detailed articles and videos. Interactivity makes the learning process more engaging and also helps reinforce the information provided.

Satisfaction Surveys

After appointments or procedures, healthcare providers can use text messaging to send satisfaction surveys to patients. This helps gather immediate feedback on the quality of care and patient experience, which can be used to make improvements.

Billing and Payment Reminders

You can send text messages to remind patients of pending bills or payment due dates. It can include specific details about the amount due, the services rendered, and any applicable due dates.

Links can also be provided to allow patients to view their bills online or even make payments directly via a secure platform. After a payment is made, a confirmation message can be sent to thank the patient and confirm that their payment has been received.

How Textellent Can Help You With Patient Text Messaging

Textellent offers a powerful texting service that helps improve how your healthcare organization communicates with patients. By integrating with your appointment scheduling system, Textellent provides several easy-to-use features to boost patient communication:

Easily Add Texting to Your Existing Business Line

With Textellent, you can start sending text messages right from your current business phone number. There’s no need to juggle multiple numbers or systems. This makes it easier for both your staff and your patients to recognize the number. 

While some organizations use 5-6 digit numbers to send out reminders, Textellent believes this is impersonal and may confuse patients with an unrecognizable number.

Confirm Appointments to Ensure Accuracy

When an appointment is made, Textellent automatically sends out a confirmation text. That way, if the appointment was made over the phone, the patient would see the details right away and be sure that they were accurate.

Automate Appointment Reminders

Missed appointments can be a thing of the past with Textellent’s automated reminder feature. Before each appointment, this messaging software sends out a text reminder to patients to ensure they remember their upcoming visits and reduce the chance of no-shows. 

Depending on how far out in the future the appointment was booked, multiple reminders are available, and even a text requesting that the patient re-confirm text can be sent.

Simplify Pre-Appointment Paperwork

This secure messaging solution can send links to necessary paperwork directly to your patients’ phones before their appointments. Patients can fill out forms at their convenience and speed up the check-in process when they arrive.

Use Ready-Made, Customizable Message Templates

You can also take advantage of Textellent’s pre-built text message templates, which include professional images and are designed for different types of patient communications. 

These templates make your messages engaging and increase the chances that patients will respond to them.

Follow Up After Appointments

Following up is key for good patient care. Textellent lets you automatically send texts after appointments to ask for feedback about your appointment experience. This helps keep your patients satisfied and engaged with their health care.

Review Requests

Regardless of the type of healthcare your clinic provides, it is always helpful to have good reviews and recent reviews so that you can attract new patients and continue to grow your practice. 

Textellent can send out review requests automatically after an appointment or selectively and include a link to your review sites so that patients can easily leave you a review.

Send Coupons to Encourage Return Visits

Some clinics have promotional opportunities, such as optometrists or chiropractors. In that case, you can also use Textellent to send out promotions about sales for contracts or new frames or maybe offer a special discount for booking additional appointments.  

These approaches can help bring patients back and build loyalty. Sending a special offer on a new service or reminding patients about using their Flex spending dollars before year-end via text makes it easy for patients to receive and use take advantage of these opportunities.

See the Impact of Better Patient Communication with Textellent

With easy features like quick appointment reminders and customizable text templates, you can simplify your day-to-day tasks, improve patient relationships, increase your clinic’s earnings, and obtain great reviews.

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FAQs About Patient Text Messaging Services

What steps can healthcare providers take to educate patients about text messaging services?

Healthcare providers can educate patients through informational brochures, during registration, and via their website. Clear communication about how to opt in and opt out, the types of messages to expect, and how their data is protected helps patients feel more comfortable and informed.

What measures are in place to prevent the misuse or overuse of patient text messaging?

Healthcare providers must follow best practices and guidelines to ensure they use text messaging responsibly. This includes setting limits on the number of messages sent within a certain period and ensuring that content is relevant and not overly promotional.