Building Customer Loyalty as a Small Business We’ve heard over and over that loyalty is critical for (small) businesses to sustain. But what does customer loyalty mean? How does customer loyalty really help businesses? How can a business build cu Read more
The Art of Growing Your Opt-in List for Text Message Marketing Any growing business is always looking for more ways to attract new customers and engage existing ones. With the growth in business texting services, texting can provide a new channel for growing your Read more
Generate Referrals, Improve Sales, Boost Revenue Booking and setting up appointments can be challenging. If not done right, you may make multiple calls to determine appointment details and send reminders about the date, time, and prerequisites. This Read more
Texting Best Practices for Small Businesses When used wisely, text messaging platforms increase customer engagement in new ways. Did you know that 98% of text messages are delivered and read within 3 minutes of receipt? In comparison, consumers Read more
Is texting the new email for businesses? (In a good way?) A compassionate and responsive communication strategy is a key aspect of building loyalty to a brand. These days the brand outreach has to be more focused and customized to grab and hold the attention Read more
Bringing Customers Back Now that many businesses can start re-opening, how do you let your customers know you are open and they are safe? Many businesses have the phone numbers of their customers but have only used that data Read more
Silver lining for Tax Preparation Services This is crazy time for tax professionals. With this being the longest tax season in America’s history it poses new challenges, as well as significant opportunities to grow your practice. You must not Read more
Communicating via Text in Times of Crisis We are all under stress right now as we face a new kind of quickly evolving crisis that is not just regional, but global. Large enterprises, franchise organizations and small businesses alike are all Read more
Marketing Programs Automated by Software for Tax Preparers Every tax season you have to face some of the same issues. How many of my previous clients will return? How hard will I have to work to get the appointments scheduled this year? Will I need to hire pa Read more
